Privacy Policy

Updated: 17 October 2025

Last updated: [Insert date]

This is the privacy policy of Pest Help Ltd (“we”, “us”, “our”).
Registered company number: 04311872
Registered office address: 2 Pensbury Street, Zone 5, London, SW8 4TJ
Website: www.pesthelp.co.uk (http://www.pesthelp.co.uk)
Contact email: info@pesthelp.co.uk

We are committed to protecting your personal information and being transparent about what we do with it.

1. What Information We Collect

We collect various types of information, which may include:

a. Personal / identity data

  • Name

  • Email address

  • Telephone number

  • Any other voluntary information you provide via contact or enquiry forms

b. Usage & technical data

  • IP address

  • Browser type and version

  • Pages you visit on our site and how long

  • Referral source (how you arrived at our site)

  • Device type, operating system

c. Cookies & tracking technologies
We and our advertising / analytics partners use cookies, pixel tags, and similar tools to track activity and collect usage information.

2. How We Use Your Information

We use your data for the following purposes:

  • To respond to your enquiries, messages or requests

  • To provide and maintain our services / website

  • To monitor and improve website performance and user experience

  • For advertising and marketing purposes (including via Google Ads)

  • To comply with our legal and regulatory obligations

3. Google Ads, Analytics & Advertising

We use Google Ads and other Google marketing tools (e.g. remarketing, conversion tracking). These tools may collect and process information about your interaction with our website to:

  • Help us understand website traffic and user behaviour

  • Serve targeted ads (including retargeting)

  • Measure the effectiveness of advertising

Google uses cookies and identifiers to collect data which may be shared with or used by Google and its partners.

You can opt out of personalised ads via Google Ads settings:
https://adssettings.google.com/

For more info on how Google handles data:
https://policies.google.com/technologies/partner-sites

4. Legal Basis for Processing

Under UK GDPR / the Data Protection Act 2018, we rely on:

  • Consent — where you consent to cookies or direct contact

  • Legitimate interests — for managing enquiries, improving our site, marketing (balanced against your rights)

  • Legal compliance — for obligations under law

5. Data Sharing & Recipients

We do not sell your personal data. However, we may share your data with:

  • Service providers / processors (e.g. web hosting, analytics, email platforms)

  • Advertising platforms (e.g. Google)

  • Legal or regulatory bodies, if required by law

All third parties must agree to appropriate confidentiality and security standards before we share data with them.

6. International Transfers

If any data is transferred outside the UK or European Economic Area (EEA), we ensure appropriate safeguards (such as standard contractual clauses) are in place to protect your rights.

7. Data Retention

We keep your personal data only for as long as necessary for the purposes set out in this policy, or as required by law (e.g. for tax or legal recordkeeping).

8. Your Rights

You have the right to:

  • Access the personal data we hold about you

  • Correct or update your data

  • Request deletion or restriction of processing

  • Withdraw consent (where processing is based on consent)

  • Object to processing (e.g. marketing)

  • Data portability (in some cases)

  • Lodge a complaint with the Information Commissioner’s Office (ICO) (https://ico.org.uk/)

To exercise these rights, contact us at info@pesthelp.co.uk.

9. Security

We use appropriate technical and organisational measures to protect data from unauthorised access, loss, alteration or disclosure. We regularly review security practices.

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page, and the “Last updated” date will be revised. Please check back periodically.